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Medicines Optimisation

Help patients maximise the potential benefits of their medicines by raising the profile of the services you offer.

Developed by The Pharmacy Partner, this Scratch Card campaign aims to engage patients in Medicines Use Reviews (MURs), New Medicine Service (NMS) and Health Checks, helping to improve health outcomes in your local community.

medicines optimization

The Medicines Optimisation toolkit

Access guidance and resources which pharmacies can use to help ensure patients get the best possible outcomes from their medicines. Developed to build pharmacists’ confidence in providing advice on medicines optimisation, this toolkit will help you support adherence, reduce wastage, and help patients get the most out of their medicines.

  • Learn more about medicines optimisation through a range of patient-facing and pharmacy-facing materials 

  • Encourage patients to take ownership of their own treatment

  • Discover how to optimise medication adherence
Medicines Optimisation Poster

Medicines Optimisation A4 Poster

Medicines Optimisation Poster

Medicines Optimisation Scratchcard

Materials are available for printing and downloading for registered users


  • Commercial Deal

  • Health Services

  • Training and Development

PP-TPP-GBR-0479. November 2020.